Why You Should Not Dilute a Purchased Perfume | XASIS Journal

FRAGRANCE FORMULA LITERACY / THE XASIS JOURNAL

Why You Should Not Dilute a Purchased Perfume

Adding water or unrelated oils changes the formulation from the product that was supplied.

XASIS NOIR sculptural bottle design concept
XASIS   ✦   THE STUDY OF SCENT   ✦   THE HOUSE
01 / THE IDEA

UNDERSTANDING THE DETAIL.

Adding water or unrelated oils changes the formulation from the product that was supplied. Such changes can affect stability, preservation, skin suitability and the bottle's operation.

02 / HOW TO USE IT

THE CONSIDERED APPROACH.

undefined A fragrance's presentation and overall formula can change the resulting experience; avoid making ingredient or performance assumptions from one descriptive phrase.

03 / THE HOUSE

MAKE IT YOUR OWN.

Understand the role of carriers, aromatic ingredients, packaging and appropriate finished-product testing. XASIS's Signature Five currently represent developing design identities, not confirmed ingredient or stock claims. Rely on a finished product's actual information and directions before purchasing or use.

FURTHER READING