Metallic Lettering in Fragrance Design | XASIS Journal
Metallic Lettering in Fragrance Design
Silver or chrome lettering can create a striking contrast against dark perfume packaging.
START WITH THE IDEA.
Reflective text changes with light direction. A design that looks bright in a render may appear subtler on a physical label or embossed surface.
LOOK MORE CLOSELY.
The finish needs to remain legible, especially for small required information. Decorative typography should not overwhelm essential product facts.
MAKE A CONSIDERED CHOICE.
XASIS uses metallic accents as part of its concept direction, with the aim of combining a bold wordmark with readable supporting text.
YOUR OWN IMPRESSION.
The design details, photography and wording that help a fragrance product feel coherent while still communicating accurate information. This article offers general guidance rather than a claim about the ingredients, stock or performance of any unfinished XASIS fragrance. Finished products should be assessed using their own specific information.